Our latest US agency leaderboard reveals the top-performing agencies that dominated Q4-2024. We analyzed agency-client relationships during the quarter, focusing on agencies with a new AOR, client retention, and project wins in Canada and the United States. We looked at our database of over 2,000 agencies and produced a report of the Top 15 Best-Performing Agencies.
US Agency Leaderboard for Q4 2024 Highlights
- Top cities - most of the agencies on the list are based in New York, San Francisco or Austin
- CPG and technology-based businesses continue to have a strong demand for agency services
INDUSTRY CHANGE | ||
|---|---|---|
⬆︎ | CPG | 51.11% |
⬆︎ | Technology | +176.47% |
⬆︎ | Restaurant / QSR | +169.23% |
⬆︎ | Retail | +60% |
⬆︎ | Fashion & Apparel | -60% |
Markets: All top five industries saw consistent growth compared to the same time-frame during Q4-2023. This surge reflects increased investment in marketing and advertising to drive innovation and capture consumer demand during the competitive holiday season.
Exclusive Insights with The Connected One's Agency Scoreboard
Stay ahead in the competitive world of advertising, marketing, and public relations by subscribing to The Connected One's Agency Scoreboard. Gain access to:
- Exclusive Agency Rankings: Discover top-performing agencies ranked by their AOR wins, client retention rates, leadership diversity, and more.
- In-Depth Insights: Access performance metrics to make informed decisions about your agency partners.
- Comprehensive Database: Search agencies across North America, complete with detailed profiles and services provided.
- Track Industry Trends: Stay updated on shifts in agency-client relationships and emerging leaders in the industry.
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