Reach The Most Active Media Buyers
Welcome to the Media Marketplace Seller Opportunities Hub – your direct channel to connect with top media buyers, planners, and brands.
Every week, our audience of agency and brand-side media buyers look to Profectio for trusted insights and new vendor relationships. If you're ready to get in front of them — and stay there — here’s how we can help.
Whether you're a publisher, broadcaster, OOH vendor, adtech platform, or sales rep – the Media Marketplace helps you build awareness, drive engagement, and generate leads.
“Struggling to connect with media buyers? You’re not alone.”
- Hard to book calls?
- Media buyers ghosting your emails?
- Reps lacking visibility or differentiation?
“85% of media buyers say they’ve discovered new vendors through targeted editorial content — not cold emails.”
Available Opportunities for Sellers
“We built the Media Marketplace because we saw too many quality vendors get overlooked. Now, you can stand out with sponsored interviews, targeted newsletters, and high-impact digital features — all designed to drive visibility and conversations.”
1.
Sponsored Interview Series: We Are Media Lovers
Be Seen by Buyers: Feature in a sponsored interview.
Promoted to 18,000+ LinkedIn & newsletter subscribers
Showcases your team, inventory, innovation & results
Includes backlinks + social sharing
2.
Weekly Poll Sponsorship
Position your company as a thought leader by sponsoring a weekly industry-relevant poll. Brand mention above/below poll + newsletter inclusion
Insights shared with buyers who participate
3.
Monthly Contest Sponsor
Align with fun, gamified engagement campaigns for our media buyer community. Sponsor prize giveaway (e.g., gift cards, experiences)
Logo placement + "Presented by [Your Company]"
Option to add a short video or quiz about your services
4.
Feature Placement in Media Marketplace Newsletter
Stay Top of Mind: Advertise in our buyer-facing newsletter.
Logo + 50-word feature or CTA link
Distributed to 3,000+ engaged buyers, planners, and marketers
Includes LinkedIn promotion
Bonus: 1 LinkedIn promo post + tracking metrics
5.
Exclusive Media Marketplace Newsletter Sponsorship
Take over our entire Media Marketplace newsletter for maximum visibility. “Presented by” header + full-width featured placement
Your content, product, or offer featured as the main story
CTA button and direct link included
** Limited to one sponsor per issue
6.
Rep Finder Sponsorship
Get featured on Rep Finder, the go-to directory helping media buyers discover ad reps and sales teams at top media and tech companies. Premium placement at the top of the Rep Finder directory
“Featured Seller” tag + clickable profile + CTA button
Included in buyer emails and content promotions
8.
InFront Session Sponsorship
Be the spotlight in an InFront session — a curated, conversational pitch series designed to let sellers shine.
Less PowerPoint. More personality.
Each InFront session (quarterly) pulls back the curtain on your organization — whether you're a publisher, broadcaster, platform, or individual rep — to show what makes your offering stand out.
10–15 minute video or livestream-style session
Hosted by Profectio or co-presented with your team
Embedded in a blog feature + newsletter promotion
Distributed across LinkedIn and our buyer email list
Why Sellers Love the Media Marketplace
Targeted Audience – Speak directly to active Canadian media buyers, brand marketers, and agency planners.
Point-Based Tracking – Track engagement via our points platform: see who watched, clicked, read, or took action.
Smart Content = Better Leads – Create meaningful interactions, not just impressions.
Member-Only Access – Buyers must be logged in via the Media Marketplace to engage with your content, ensuring quality views.